As the issue of body size rages on in the world of fashion, most modelling agencies are under the illusion that size matters. The 90s and earlier part of the last decade were filled with debate between the anorexic heroin addict Kate Moss’s of the 90s and the fight for normality and the ability to relate seen in models like Sophie Dahl and Beth Ditto.
Until now and for years to come, the industry will hold prejudices against women who are normal looking or ‘fat’. But one influential fashion head, the most important one of all maybe, is taking a stand against this, Vogue Italia’s editor-in-chief, Franca Sozzani.
Sozzani has hit back at the industry and the myth that girls above a size 6 are inappropriate for most design houses by casting three plus size models to appear on the cover of Vogue Italia. The July issue will feature three of the plus size industry’s key models, Tara Lynn, Candice Huffine and Robyn Lawley posing in lingerie in a ‘70s style photo shoot.
The editor of one of the best-selling fashion magazines has also spoken out against pro-anorexia websites and is circulating a petition is have them shut down. Speaking to the Daily Mail’s Maysa Rawi , Sozzani said “Fashion has been always blamed as one of the culprits of anorexia, and our commitment is the proof that fashion is ready to get on the frontline and struggle against the disorder”. She went on to say that she’ll be using more plus size models in her publications from now on.
“Many of the women who have a few extra kilos are especially beautiful and also more feminine,” said Ms Sozzani, who is also bringing a new initiative to London to create and showcase new designers, photographers and writers in the pages of Vogue. Her fight against pro-anorexia sites and prejudice against weight in the industry has sent a ripple through the world of fashion and design houses and editors alike are adopting the practices set out by the most influential woman in the business. To sign the petition, go to http://www.vogue.it/magazine/petizione-contro-i-siti-pro-anoressia